Book More Corporate Groups Workshop

ONLINE WORKSHOP

Book more corporate groups with proven strategies and tools.

At the end of this 4-week interactive workshop, you‘ll have written your own data-driven corporate tour landing page. Use this new page to increase corporate event revenue with proven strategies and say goodbye to relying on OTAs for bookings.

Reserve My Spot

See Workshop Schedule

OTAs have won the public tour guest.

OTAs dominate search engine results and bully tours into impossible margins. Some tours are losing up to 70% of their revenue to OTAs. There is no stopping them, but you can outsmart them.

ONLINE WORKSHOP

Book more corporate groups with proven strategies and tools.

At the end of this 4-week interactive, online workshop, you‘ll have written your own data-driven corporate tour landing page. Use this new page to increase corporate event revenue with proven strategies and say goodbye to relying on OTAs for bookings.

Reserve My Spot

See Workshop Schedule

OTAs have won the public tour guest.

OTAs dominate search engine results and bully tours into impossible margins. Some tours are losing up to 70% of their revenue to OTAs. There is no stopping them, but you can outsmart them.

Start booking more groups with our 4-week workshop.

Identify your target guest, develop effective messaging, and book more corporate groups using your NEW! corporate tour landing page.

Workshop Schedule

Starting the week of January 23rd, Joe Martin will lead (3) one-hour group workshops on Zoom, Tuesdays at 10am CT. All sessions will be recorded and available online if you are unable to attend. In Week 4, meet one-on-one with the UpLevel Team to hone your corporate tour strategy.

What's Included

(3) Weekly group workshops
(1) One-on-one landing page workshop
(1) Corporate tour page writing template
(1) Target Corporate Guest Profile with Customer Journey
List of places to find more corporate groups

Week 1: Your Target Corporate Guest
Save years of trial and error with our proven strategy for corporate groups. In week one, we will define your Target Corporate Guest, their journey, and the key metrics to understand.

Week 2: Messaging Strategies
Craft effective messaging using behavioral psychology principles. Use the UpLevel Corporate Tour page template as your foundation for your new corporate groups landing page. Work in a group to customize the page to your specific tour product.

Week 3: Where to Find Corporate Groups
Attract the right visitors to your new corporate groups page using our multi-channel strategic messaging and outreach plan.

Week 4: Corporate Tour Landing Page Workshop
One-on-one, line-by-line review of everything we’ve created together in the course. You will leave this meeting with a document you can hand over to your website team to launch your new page.

$999 $699 before Fri, Dec 30th

A one-time investment to shift your business model away from the tyranny of TripAdvisor and into fun corporate groups. Workshop begins the week of Jan 23rd.

Reserve My Spot

Frequently Asked Questions

You will spend approximately 2hrs per week. One hour per week in a group video chat, one hour per week of independent work.

Even once we complete the 4-weeks, you will still have access to all recordings and templates to work through for up to (1) year.

It is. The items we'll be covering are core to all levels as it focuses on foundational sales and marketing principles.

The person who needs to understand the business reasons behind booking corporate groups. That person can then pass these tools down to anyone else on the team.

You will spend approximately 2hrs per week. One hour per week in a group video chat, one hour per week of independent work.

Even once we complete the 4-weeks, you will still have access to all recordings and templates to work through for up to (1) year.

It is. The items we'll be covering are core to all levels as it focuses on foundational sales and marketing principles.

There is a tremendous opportunity in corporate groups.

The pandemic has opened up new opportunities for corporate group sales with a new need to bring remote teams together. The opportunity is now to flip corporate group tours from a minor revenue stream into one that eclipses the more difficult to execute public tours.

Reserve My Spot

About Your Instructor

Joe helps tour operators break free of their dependence on OTAs. An international speaker, Joe has spoken at Arival360, the Global Food Tourism Conference, and the TEDx stage.

In addition to his work as a business growth consultant, Joe has been featured on FOX, WCIU, and WGN for his innovative ideas.