You’re relying more and more on OTAs to drive tourist traffic, shrinking your margins and spiking your stress levels. Opening more corporate availability can help you price your tours to earn the healthy margins you deserve.
It can be challenging for many tour operators to break into the corporate events market. In order to get your desired business, you need to have the right conversation with your prospects. Use Email to Win More Corporate Groups 1) Define Your Target Corporate Guest Knowing your audience is essential to having a successful sales […]
Instead of facing this battle head on, more and more tour operators are making an end-run around the big guys, shifting their focuses away from public tour sales in favor of finding new direct sales markets. Among the most lucrative areas of expansion — both on an event-by-event basis and in terms of a client’s […]
If you already have a robust corporate tour business, consider reaching out to your regular clients about booking their holiday parties with you. On the other hand, if you’re just starting to grow the corporate tour side of your operation, proactively working to book holiday parties is a great way to gain new clientele who […]
For Joe, this was his 4th Arival experience. The days were filled with old friends and great content while the nights brought delicious food and new friends. Thank you to everyone who was able to attend the UpLevel session about writing a great 1st sentence and we look forward to seeing you in Vegas this […]
The first step to any successful sales conversation is knowing who you’re talking to. We call this your Target Corporate Guest. Let’s say her name is Ashley and she’s a sales manager for a local Fortune 500 company in your market. Ashley does quarterly events as rewards for her sales team when they hit their […]
After having just gone through the most disruptive period in the living memory of our industry, it may feel counterintuitive to think about raising your prices right when guests are starting to return. You may find yourself in a reactionary posture, doing everything you can to keep from passing rising costs onto your guests. The […]
We designed UpLevel Digital Guidebooks with some big solutions in mind: To drive more guest reviews to the review sites that matter most to you. To earn your guides better and more consistent tips. To grow your business using one of the most important marketing tools out there — word of mouth. Watch the Demo […]
Housed at the Gaylord Palms Resort in Kissimmee, FL it was home to indoor waterfalls, a restaurant upon a ship, and a small shop that carried Nesquik Chocolate Milk. Basically, everything you could ever need. Things kicked off Monday afternoon with a board of directors meeting for the Global Food Tourism Association. In it, we said goodbye […]
I recently had a friend share a formula she picked up for writing blogs faster. The process itself is pretty great since it forces you to be concise. You don’t have the opportunity to get lost in paragraph after paragraph. Instead, you’re forced to tell the whole story in the shortest way possible, then expanding […]
Your Target Guest in Post-COVID-19 World While we normally want to use previous customer data to make assumptions about our future customer, we no longer have that option. Instead, companies need to begin looking forward and making their best guess about that future guest. Looking to understand why that future guest will want to pay for […]
An interactive, hands-on video for tour operators who do not currently utilize a CRM. Hosted by the team at UpLevel, they were joined by Alex Swan from Active Campaign. This 1hr video will help you: Have one place to house all of their email addresses Setup your CRM Understand the difference between your reservation system […]
Another impactful and inspiring evening is in the books with our extended UpLevel family of food tour operators. Tonight, we were lucky to host Dalton Barton, owner of Clear Sky Tourism, as our featured guest. Dalton is a tour marketing expert (and an ambitious triathlete!) who brought some incredible insight to the table. The biggest […]
Tonight was a casual affair — no speakers, no heavy B2B discussion topics. Instead, we wanted to hear from you, and garner some of the wisdom you’ve gained having made it through our industry’s toughest year. Our family of tour operators was enthusiastic, hopeful, and most of all, motivated to make the most of 2021. […]
Welcome to the recap of tonight’s first UpLevel Tourism Town Hall of 2021. If you were able to make it, we’re so glad you could participate. We hope you found our speakers enlightening, and the opportunity to network with your colleagues and peers helpful. Our featured speakers tonight were small business advisor, Dave LeVeque; and […]