The fastest way to book more corporate groups next week: go back through the groups that already booked you, and follow up.
Every operator has a list of corporate and private groups that took an experience before. Most never hear from you again after the event.
Send them a simple email: we are here for you, would you like to do this again? That is it. Repeat bookings are the easiest revenue you will ever earn, and they are sitting right in your inbox history.
Before chasing brand-new leads, mine the ones who already know and trust you. Good follow-up with past groups is the quickest path to a booking next week.
Start with the last few companies or planners who booked you. Pull up those old emails today and send each one a short note that offers a real date. Say you have an opening in the next few weeks and you would love to host their team again. Naming a date does the deciding for them, so it is easier to say yes than to a vague "let me know." Keep your list to five names so you actually finish it this week.
Add one clear line to your website that invites group inquiries, like "Planning a team outing? Ask about private groups." Put it where people already look, near your booking button or on your contact page. Then ask your recent happy customers a simple question when you see or email them: does your workplace plan events? Many people book the tour that hosted them last month, and one honest ask can turn a solo guest into a full group booking.
Want the deeper math on it? Read what a corporate group booking is actually worth.
Frequently asked questions
What should the follow-up email say?
Keep it short and human: remind them you enjoyed hosting their team, that you are ready to host them again, and one easy next step to book.
How often should I follow up with past groups?
At least once or twice a year, and around the times companies plan outings, like the holidays and the start of a new year or quarter.
Why do repeat bookings matter so much?
They cost almost nothing to win and they compound. A company that had a great experience is your warmest possible lead.
Can I really book a group in a week?
Sometimes yes, when a planner is ready to move fast. But the real point is to start the conversations now, because most groups book a few weeks to months out, and the follow-ups you send this week fill later dates.
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Book a brainstorm callFull transcript
Here is one tip to help you sell more corporate groups by next week. Go back through the list of any corporate or private groups that have taken an experience with you before, and email them again. So many tours forget to follow up with past corporate groups and say, we are here for you, would you like to do this again? If you want to book more corporate groups next week, the easiest place to start is with the people who have already taken your experience. Make sure you are doing good follow-up with them.